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New Doc 'Blum' Honors Holocaust Survivor's Remarkable Life and Business Legacy

From Holocaust survivor to successful businessman and mayor, Emerik Blum's inspiring life story is now a documentary. Discover his innovative business model and lasting impact on Bosnian society.

In this picture there is a poster. In the center we can see the car. And doors and trunk is opened....
In this picture there is a poster. In the center we can see the car. And doors and trunk is opened. Beside the car there is a mat. At the top we can see the article. In the bottom right corner there is a logo.

New Doc 'Blum' Honors Holocaust Survivor's Remarkable Life and Business Legacy

A new documentary, 'Blum - Masters of Their Own Destiny', directed by Bosnian filmmaker Jasmila Žbanić, pays tribute to the remarkable life and legacy of Emerik Blum. The film explores Blum's unique approach to business and his enduring impact on Bosnian society.

Blum, a Holocaust survivor, founded Energoinvest in Sarajevo after World War II. Under his leadership, the company grew exponentially, employing 42,000 people by the time of his retirement, a stark contrast to its initial 70 employees. His model of self-management ensured that all employees had a say in decision-making processes, making Energoinvest a pioneer in worker participation.

Blum's commitment to equality was evident in his hiring practices. He ensured women were paid equally to their male counterparts and held higher positions within the company. His policies also led to significant improvements in the education of Bosnian women, with Energoinvest providing comprehensive education and scholarships for further study abroad.

Before his business success, Blum endured harrowing experiences during the Holocaust. Despite these hardships, he remained a great humanist, known for his unparalleled love for people. This compassion was reflected in his role as mayor of Sarajevo, where he organized the 1984 Winter Olympics.

Through 'Blum - Masters of Their Own Destiny', Žbanić preserves the legacy of a man who defied expectations. From Holocaust survivor to successful businessman and mayor, Emerik Blum's life story is a testament to the power of human resilience and compassion. His innovative business model at Energoinvest continues to inspire, while his commitment to equality and education leaves a lasting impact on Bosnian society.

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