Bari Weiss Named CBS News Editor-in-Chief Amid Ratings Struggle
Bari Weiss, a prominent journalist and founder of 'The Free Press', has been appointed as the new editor-in-chief of CBS News by Paramount. This move comes after CBS News has been struggling with recent format changes and ratings, placing third behind NBC News and ABC News. Weiss' appointment has sparked scrutiny, reminiscent of NBC News' hiring of Megyn Kelly from Fox News Channel in 2017.
Weiss' unorthodox background has drawn significant attention in the media sector. She founded 'The Free Press', a digital publication with 170,000 paid subscribers, but CBS News' top programs like '60 Minutes', 'CBS Evening News', 'CBS Mornings', and '48 Hours' have much larger viewerships. Weiss' influence will extend to these programs, aiming to generate new attention for CBS News.
Weiss' appointment follows Megyn Kelly's departure from NBC amid an on-air controversy and strained relations with senior executives. Kelly's hire was also met with scrutiny, but CBS News hopes Weiss' leadership will bring a fresh perspective and improve its ratings.
Bari Weiss has begun her role as editor-in-chief, asking CBS News staffers to send her memos detailing their work and views on the news division. Her influence on CBS News' programs is expected to bring changes and potentially boost its ratings, as the network aims to climb from its current third-place position.
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